Products

In "Behavioral Economics When Psychology And Economics Collide" by Scott Huettel, readers delve into the intersection of psychology and economics, exploring how human behavior shapes economic decision-making processes. Huettel illuminates...

Between Parent And Child" by Dr. Haim G. Ginott and Dr. Alice Ginott is a seminal work that offers invaluable insights into fostering healthy parent-child relationships. Emphasizing the importance of...

"Beyond Order: 12 More Rules for Life" by Jordan B. Peterson is a compelling continuation of his renowned work, offering readers further guidance on navigating the complexities of existence. Building...

In "Consumer Behavior and Advertising Management" by Matin Khan, the intricate relationship between consumer behavior and effective advertising strategies is thoroughly explored. Understanding consumer behavior is pivotal for advertisers to...

"Experimental Psychology, 9th Edition" by Barry H. Kantowitz, Henry L. Roediger , and David G. Elmes is a thorough and engaging textbook that provides an in-depth exploration of experimental methods...

Making Sense: Conversations on Consciousness by Sam Harris is a thought-provoking exploration of the nature of consciousness, featuring a series of deep discussions with leading philosophers, scientists, and thinkers. Sam...

"Pre-Suasion: A Revolutionary Way to Influence and Persuade" by Robert B. Cialdini explores the art and science of effective persuasion, focusing on the moments before actual persuasion attempts. Cialdini, renowned...